Tandem for Financial Services

A clearer path to financial options.

Tandem connects consumers exploring lending, debt and funding with relevant providers—and helps partners turn interest into informed conversations.

Start with the need behind the inquiry.

A financial inquiry can represent a planned purchase, an unexpected expense or a business opportunity. We help consumers explain their goals, explore relevant options and choose how to connect, while helping partners acquire and engage demand more efficiently.

Tandem for Financial Services

From a financial question to a useful next step.

Mia, our AI guide, clarifies what a consumer is looking for before offering a connection to a relevant provider.

Connect with consumers in the way they’re ready to engage.

01

Qualified web traffic

Consumers arriving through a branded click ad to explore your offer.

02

Inbound calls

Consumers choosing to call when they’re ready for a conversation.

03

Pre-qualified transfer calls

Engaged consumers qualified for intent and campaign fit before connection to your team.

04

Consumer web leads

Consumer inquiries with contact details and context for useful follow-up.

Three products, applied to financial services.

Align consumer needs with partner goals, from first interest through follow-up.

01

Tandem Marketplace

We connect publisher supply with buyer demand across calls, web leads and clicks.

Explore Marketplace
02

Tandem Experiences

We create content and conversational journeys that clarify consumer needs and guide them toward relevant providers.

Explore Experiences
03

Tandem Activate

We engage leads across new and existing providers, qualify intent and coordinate follow-up across your sales teams.

Explore Activate

Different moments. Real needs.

New consumer demandConnect lending, debt and funding interest with relevant providers.
Intent qualificationClarify the consumer’s goal and timing before the handoff.
Lead activationEngage inquiries across new and existing lead sources.
Continued engagementReconnect when a consumer’s needs or timing change.

Let’s talk about your financial services growth goals.

Whether you’re looking for new consumer demand or better performance from the leads you’re buying, let’s find the right approach for your business.

Start a conversation